Drama remains one of the most effective ways to appeal to a broad audience for disseminating a specific message. 

Using individual comedy-drama sketches to produce a serial of video plug-in shows, under an harmonized narrative framework, to illustrate varied stories, challenges and outlines. 

The suppleness of the format promotes its diffusion in specific places where targeted audience is congregated, amplifying the potential impact of the messages and its further free sharing among young spectators through mobile phones and social media.